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Also known as: CVC, strategic investor, corporate VC

Corporate Venture Capital

TechnicalFundraising

Definition

Corporate Venture Capital: Corporate Venture Capital (CVC) is a venture investment arm of a large corporation, investing in startups for strategic and financial returns. CVCs can provide market access, distribution, and credibility—but may come with strings attached. Understanding the strategic vs. financial motivation matters for alignment.

Example Usage

“The CVC from a major retailer led our Series B. Their investment came with a partnership to pilot in 50 stores—huge for us.”

Common Misconceptions

CVC money is the same as VC money. CVCs may have strategic strings, information rights, or exclusivity expectations.
CVCs scare away other investors. With proper structuring, CVC participation can be credibility-enhancing.
CVCs only care about acquisition options. Many CVCs genuinely seek financial returns alongside strategic value.

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