The Startup Starter Kit Team
Curators
The tools we use and recommend for building startups. Each recommendation comes from hands-on experience building companies.
Tools We Actively Pay For Today
Every tool we actively pay for monthly to run our business


Slack
Best for: Any team that needs real-time communication and wants to reduce email
Team communication hub with integrations for all our tools.


Google Workspace
Best for: Teams of any size needing reliable email and collaboration with strong integration ecosystem
Essential for email, docs, and collaboration. The business standard for productivity.


Stripe
Best for: Startups and businesses that need reliable, developer-friendly payment infrastructure with room to scale
Payment processing and subscription management.


Vercel
Best for: Frontend and full-stack teams who want the best deployment experience for React/Next.js apps
Hosting platform for our Next.js applications with seamless deployments.


PostHog
Best for: Developer-first teams who want full product insights without vendor lock-in
Product analytics, feature flags, and session recordings.


Termly
Best for: Small businesses needing privacy compliance
Privacy policy and legal compliance management.


QuickBooks
Best for: US-based small businesses needing comprehensive accounting with strong tax support
Accounting and financial management.


Namecheap
Best for: First-time founders who need affordable domain registration with free privacy protection
Domain registration and DNS management.


Calendly
Best for: Anyone needing simple meeting scheduling without the back-and-forth emails
Scheduling and calendar management for meetings.
Loop
Best for: Developer-focused startups who want modern email infrastructure with API flexibility
Email marketing and transactional emails.


HubSpot
Best for: Startups wanting a full-featured free CRM that can scale with marketing and sales tools
CRM and marketing automation platform.


Linear
Best for: Software teams who value speed and want an opinionated, keyboard-driven issue tracker
Issue tracking and project management for engineering.


GitHub
Best for: Every software startup - it's the industry standard for code hosting and collaboration
Code hosting and version control.


Figma
Best for: Product teams who need collaborative design with real-time editing and easy developer handoff
Design and prototyping platform.


Mobbin
Best for: Designers and product teams who need quick access to real-world UI/UX examples and design patterns from top apps
Design inspiration library with 1,000+ app UI examples. Essential for learning from the best.

Anymark
Best for: Startups and indie founders who need professional branding quickly without the cost or time commitment of hiring a designer
Professional logo and brand kit generator with human-designed templates. Fast, affordable branding based on research of 2,000+ successful tech brands.


Sentry
Best for: Development teams who need to catch and debug errors before users report them
Error tracking and performance monitoring.


Bitwarden
Best for: Budget-conscious startups who want solid password management without the 1Password price tag
Password management for team security.


Zoom
Best for: Teams who need reliable video conferencing that everyone knows how to use
Video conferencing and virtual meetings.


Loom
Best for: Remote teams who want to reduce meetings with quick async video updates
Async video messaging and screen recording.

Claude
Best for: Teams needing thoughtful, nuanced AI for complex writing and coding tasks
AI assistant for development and content.


OpenAI (ChatGPT)
Best for: Anyone wanting AI assistance for writing, coding, analysis, or creative tasks
AI APIs for features and automation.


Blotato
Best for: Solopreneurs and content creators building organic social media presence at scale
Browser tab and distraction management.


Miro
Best for: Teams doing visual brainstorming and planning
Virtual whiteboard for brainstorming and planning.


DigitalOcean
Best for: Developers wanting simple, predictable cloud hosting
Cloud infrastructure and hosting.


Amazon Web Services
Best for: Teams needing enterprise-grade cloud infrastructure
Cloud services for storage and computing.


Clerk
Best for: React/Next.js developers wanting beautiful auth fast
User authentication and management.


Raycast
Best for: Mac power users wanting keyboard productivity
Productivity launcher and workflow automation.


Google Ads
Best for: Startups with budget for paid acquisition seeking immediate traffic
Advertising platform for user acquisition.


Google Sheets
Best for: Teams needing collaborative spreadsheets without cost
Spreadsheets for data analysis and tracking.


PagerDuty
Best for: Engineering teams needing reliable on-call and incident management
Incident management and on-call scheduling.


Google Drive
Best for: Teams needing simple, free cloud storage with collaboration
Cloud storage and file sharing.


Google Docs
Best for: Teams needing collaborative document editing without cost
Document collaboration and writing.


Google Slides
Best for: Teams needing collaborative presentation creation
Presentation creation and sharing.


TestFlight
Best for: iOS developers distributing beta versions to testers
iOS app testing and beta distribution.














