Drive
by Daniel Pink
About This Book
The surprising truth about what motivates us. Pink challenges traditional carrot-and-stick incentives and reveals that autonomy, mastery, and purpose are the real drivers of performance and fulfillment.
Read if...
Read if you want to understand what truly motivates people and how to build a team driven by intrinsic rewards.
Skip if...
Skip if you are looking for tactical management playbooks rather than research-backed psychological frameworks.
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What Founders Say
“Drive is a deep dive into motivation. I read it as a new manager, which was probably too early to really understand the topic. While it's easy to fall into a 'carrot and stick' reward system to motivate people, this book digs into the scientific reasons why it doesn't work. Now, when I read it, I think about hiring, building teams, and creatively motivating those who want to build cool things.”
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