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The Mom Test by Rob Fitzpatrick

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The Mom Test

by Rob Fitzpatrick

What People Are Saying

If you want your new product or new business to succeed, start here. The Mom Test is now used as a core part of the curriculum at universities like Harvard and UCL, and accelerators like Seedcamp and Microsoft Ventures.

John Mullins, Author of 'The New Business Road Test' and 'Getting to Plan B'

Read this short book! We believe this is the best and most accessible book for entrepreneurs who are seeking product market fit.

Seedcamp, Leading European Seed Fund

About This Book

A practical guide to talking to customers without getting lied to. Fitzpatrick shows how to ask questions that reveal honest feedback instead of polite encouragement, helping you validate ideas before building.

Read if...

Everyone in all roles and stages of a startup should read this book. One of our favorite books for founders.

Skip if...

Never skip a book.

Topics

customer-discoveryinterviewsvalidationfeedback

What Founders Say

This book completely changed how I approach customer interviews. I went from getting polite nods to uncovering real problems worth solving.

Sarah ChenFounder & CEO @ TaskFlow

The Mom Test saved me from building features nobody wanted. Learning to ask the right questions was a game-changer for our product development.

Marcus LiuCo-founder @ DataStream

Problems This Book Helps Solve

1 founder problem addressed by "The Mom Test"

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