BONUS: LinkedIn's Steve Kearns on Blog Submissions and Boosting SEO
B2B Marketing and More With Pam DidnerI had a great time talking to Steve Kearns, Head of Blog And Social Media for LinkedIn Marketing Solutions. Our conversation lasted well over an hour, so I split it into several episodes. Part 1 explored how to consolidate country-specific blog sites into a global one. If you are working on global content marketing, you should definitely check it out. Part 2 is about social media marketing and how he goes about doing it.
About B2B Marketing and More With Pam Didner
Do you want to fulfill your true marketing potential? In "B2B Marketing and More With Pam Didner," you'll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation, and more. As a B2B Marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce.