S9E1 - Elevating Customer Onboarding for Revenue Growth ft. Sri Ganesan, CEO of Rocketlane
SaaS Sessions2476January 3, 2025
Growth & Marketing
Episode Summary: Srikrishnan Ganesan, Founder, and CEO of Rocketlane, joins the SaaS Sessions Podcast to share actionable insights on customer onboarding—a crucial yet often overlooked driver of SaaS success. Sri dives deep into why onboarding sets the foundation for long-term customer satisfaction, retention, and expansion, and offers strategies to optimize this critical phase.
About SaaS Sessions
SaaS Sessions is India's first and #1 SaaS-focused podcast with over 21000+ listeners. The podcast was started by Sunil Neurgaonkar in 2019 and has hosted over 100+ leaders from the SaaS community.We have hosted leaders (C-level/VPs/Directors) from SaaS companies like Clari, Retool, Github, Segment, G2, Moengage, Whatfix, and more.