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WooCommerce runs on WordPress, which we do not recommend for startups due to security vulnerabilities, maintenance overhead, and hosting complexity. Modern alternatives provide better security, reliability, and developer experience out of the box.
Instead, consider:
WordPress users who want full control over their online store
Requires WordPress hosting
Typical cost: $30/mo
WordPress users who want full control over their online store
Free plugin
5 screenshots
WooCommerce is a free WordPress plugin that turns your site into a full e-commerce store. Highly customizable with thousands of extensions.

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Strong ecommerce solution. WordPress users who want full control over their online store.
Reviewed Dec 2025 by our editorial team
Includes: Core plugin is free
Note: Hosting and extensions are paid