The Four Steps to the Epiphany
by Steve Blank
About This Book
The original Customer Development methodology book that influenced The Lean Startup. Blank introduces the concept of getting out of the building to learn from customers before scaling.
Read if...
Read if you want to understand the origins and depth of Customer Development methodology.
Skip if...
Skip if you already read The Startup Owners Manual, which is a more updated version.
Topics
customer-developmentmethodologyfoundationalclassic
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