Playing to Win
by A.G. Lafley & Roger L. Martin
Why it is in the Top 10: Framework used to double P&G sales, quadruple profits, and add $100B in market value.
What People Are Saying
“Winning should be at the heart of every strategy.”
“Strategy is choice. Strategy is not a long planning document; it is a set of interrelated and powerful choices that positions the organization to win.”
“These ineffective approaches are driven by a misconception of what strategy really is and a reluctance to make truly hard choices.”
About This Book
How strategy really works. The five essential strategic choices framework: winning aspiration, where to play, how to win, core capabilities, and management systems. Used by Lafley to double P&G's sales and quadruple profits.
Read if...
Read if you want a clear, practical framework for making strategic choices.
Skip if...
Skip if you are looking for startup-specific strategy rather than corporate strategy.
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