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An Email Newsletter Isn’t a Strategy, It’s a Tactic (& Not the Best One at that)

The Brand Marketing Podcast: Digital Marketing Insights & Startup Lessons

257Apr 1, 2020

Welcome to today's episode of The Brand Marketing podcast and today, I'll be sharing something worthy about newsletters. So, let's get started. There’s no denying it that Email marketing has lost its shine over the past decade. But old-school marketers still cling to the hope that sending emails will have a big impact on their business.

224 - ft. Chris Carr: Improve Your Digital Marketing with Programmatic Advertising

B2B Marketing and More With Pam Didner

1196Oct 11, 2022

Welcome to another episode of B2B Marketing & More with Pam. My guest today is Chris Carr, founder and CEO of the digital marketing agency Farotech. Tune in to learn how to boost content promotion, and improve your digital marketing with programmatic advertising. ------------------ If you want to chat, reach out on any social media channels or email me at hello@pamdidner.com. You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

247 - We 4X'd Sales From New Positioning & Messaging (Customer Interview With Teryn Thomas)

Building With Buyers: Startup Marketing and Growth Fueled By Customers

1393Jul 30, 2025

Teryn Thomas is Founder and CEO at EdLight. EdLight is your AI Math Co-Teacher, they're Seed funded. I worked with the EdLight team using the Customer Insights Roadmap process which included customer research, insights, positioning, messaging, competitor analysis, GTM strategy, website, social channels, sales emails, and conference materials. I’m doing a bit of my own customer research with this unique episode.