Inbound Marketing
Definition
Inbound Marketing: Inbound marketing is a strategy that attracts customers through relevant content and experiences rather than interruptive advertising. It includes content creation, SEO, social media, and email marketing to draw potential customers to your brand organically.
Example Usage
“Our inbound strategy generates 60% of leads through blog content, reducing reliance on paid ads.”
Common Misconceptions
Origin: Term popularized by HubSpot
Related Terms
Content Marketing
Content marketing is a strategic approach focused on creating and distributing valuable, relevant content to attract and retain a target audience. Unl...
SEO
Search Engine Optimization (SEO) is the practice of improving a website's visibility in organic search results. It involves optimizing content, techni...
Lead Generation
Lead generation is the process of attracting and converting potential customers who have shown interest in your product. Leads are typically captured...
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