Mutual Action Plan
Definition
Mutual Action Plan: A mutual action plan is a shared document outlining the steps, owners, and timelines both buyer and seller commit to for completing a deal. MAPs create accountability, surface hidden requirements, and keep complex deals on track. By getting buyer agreement on the plan, you establish partnership and reduce last-minute surprises.
Example Usage
βOur MAP showed 12 steps to go-live including security review, legal, and training. Both sides committed to dates, keeping us on track.β
Common Misconceptions
Related Terms
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The sales cycle is the time from first contact with a prospect to closing the deal. It includes stages like prospecting, discovery, demo, proposal, ne...
Enterprise Sales
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Procurement
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Closing Techniques
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