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Product-led growth companies
Per-participant pricing
Typical cost: $99/mo
Product-led growth companies
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Viral Loops helps you create and run referral programs with templates inspired by successful companies like Dropbox and Airbnb.

PostHog
FreemiumProduct analytics, session recording, feature flags, and A/B testing.
Best for: Developer-first teams who want full product insights without vendor lock-in

Hotjar
FreemiumUnderstand how users behave on your site.
Best for: Non-technical teams focused on UX optimization and qualitative user feedback

Mailchimp
FreemiumAll-in-one Marketing Platform for small business.
Best for: Small businesses needing an all-in-one marketing platform with proven track record

Loops
FreemiumEmail marketing built for modern startups.
Best for: Developer-focused startups who want modern email infrastructure with API flexibility
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