Sales Funnel
Definition
Sales Funnel: A sales funnel represents the journey customers take from first awareness through to purchase. The funnel narrows at each stage as prospects drop off, with stages typically including awareness, interest, consideration, intent, and purchase.
Example Usage
“Our funnel converts 10% of website visitors to leads, 20% to demos, and 30% of demos to customers.”
Common Misconceptions
Related Terms
Conversion Rate
Conversion rate is the percentage of users who complete a desired action, such as signing up, starting a trial, or making a purchase. It's calculated...
Lead Generation
Lead generation is the process of attracting and converting potential customers who have shown interest in your product. Leads are typically captured...
Sales Cycle
The sales cycle is the time from first contact with a prospect to closing the deal. It includes stages like prospecting, discovery, demo, proposal, ne...
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